MOTION GRAPHIC

Before I became an Art director at Publicis Chemistry, (SINGAPORE)
I started my career as a motion graphic designer in Broadcast where I worked for clients such as Lazada, Shopee, Mcdonalds, Propnex and more.

You can take a look at my showreel to see how I see the world with motion design in mind. This skillset allowed me to direct production house or any vendors with clear understanding of how the work is done. I always say “respect the craft” by knowing the actual struggles behind each creative process, so the vision can finalise in the best way possible. From 3d to 2d animation or illustration, i always stand firmly that it is a collaborative process and we need to be able to make the process fun by being on equal wavelengths.